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Adserving
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campaignXentral
Channel and campaign tracking + ad serving. Measure ad impressions, clicks and especially the post click activities within all your marketing channels, whether performance marketing, banner advertising, affiliates, co-ops or search engine marketing with Google and others.
Module campaignProfiler Net contanct measurement and user profiling (audienceAnalyse).
Expand and refine your classical campaign data with substantial unique user and values of net contact reach. Analyze which users have seen which ad on portal A, in order to place them on portal B and trigger the unique user to click on ad D and buy.
Module campaignTargeting Behavioral targeting.
Increase the click rates on your web site by using the behavioral targeting module with profile based ad delivery.
Module campaignOptimizer Intelligent, predictive campaign delivery.
Campaigns are dynamically optimized according to predictive modeling methods. Feed the systems with your needs and it will deliver the ads accordingly. Improve your campaign performance significantly.
